Why Law Firm Leaders Must Lead by Example on LinkedIn

Online

6 February 2025
1:00 pm - 2:00 pm AEDT

Online

1 hr

Wendy Parker


TopicBusiness Development & Marketing
TypeWebinar
CPD1 - Practice Management and Business Skills
1 - New Zealand CPD

PricingAUD $149
Full MemberFree
Online MemberFree
AffiliateFree
Associate MemberAUD $74.50
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Presented by

Wendy Parker, Parker Public Relations

Organisation-wide engagement on platforms like LinkedIn is crucial not only for elevating your firm’s visibility and reputation but also for boosting morale, attracting top talent, and bringing in new clients.
When employees actively create and share content related to their work and your firm’s achievements, it creates a powerful ripple effect, dramatically amplifying your organisation’s message and influence.
However, in more traditional environments like law firms—where concerns about confidentiality and time constraints may cause hesitation—how can leaders inspire their teams to participate?
The answer is straightforward: lead by example.
In this webinar, Wendy Parker will explore how law firm leaders can take an active role in LinkedIn engagement, paving the way for others to follow.
Who should attend:

  • Small, medium and large firms
  • Business Development and Marketing teams
  • Managers, Supervisors, Team Leaders
  • Managing Partners, CEOs
  • Senior Management and Professional Staff concerned with firm culture, attracting top talent and bringing in new clients

This seminar will be recorded and made available in our On Demand library after the live event.

Presented by

Wendy Parker
Public Relations, Personal Branding and LinkedIn Training Specialist at Parker Public Relations

Wendy has over 25 years’ experience in the communications sector, having worked in senior public affairs positions for major organisations such as Drake International, Medibank Private and National Australia Bank.

Prior to becoming a public relations practitioner, Wendy worked as a journalist – initially as a newspaper journalist in South Africa and on immigrating to Australia, as an editor of several nationally based specialist business publications.

Since launching Parker Public Relations in Melbourne nineteen years ago, Wendy has worked with clients from across industry (including the legal sector), drawing on her extensive experience as a strategic planner, publicist, thought leadership and LinkedIn specialist.

Wendy’s key offerings include:


  • A complete ‘done-for-you’ public relations package for organisations.

  • Personal branding and LinkedIn coaching and group workshops for CEOs, business owners, professionals and executives.

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