16 October 2024
2024 ALPMA Summit + ALTACON, 11-13 September 📽️ Watch On-Demand
2024 ALPMA Summit + ALTACON, 11-13 September 📽️ Watch On-Demand
Event Recording
12 April 2022
As we launch into 2022, law firms are resetting their strategic agenda. Success will be largely driven by a firm’s ability to attract and retain the right clients, as well as the right team. Managing balance and adjusting your marketing efforts for more work, whilst developing an Employee Value Proposition to attract the right talent, can be a real challenge in the current market. So where do you begin?
In this session, David Goener and Kim Wiegand will explore the holy trinity of Culture, Clients and Cashflow (3Cs) in support of sustainable growth. They will share the latest data on legal services buyer behaviour, demand growth and firms’ internal investment, identifying trends and implications for law firms. They will discuss the importance of people to sustainable growth and why internal investment first may be the most sustainable solution long term. They will also highlight recommendations and practical take aways for each pillar of the 3Cs.
Kim Wiegand supports the growing number of firms that are seeking to improve the sophistication of their approach to client and market engagement. She works with firms’ leadership and marketing and business development teams to implement projects improving client experience (CX), growing revenue streams, developing networks, and having valuable client conversations. She coaches partners and senior leaders on individual practice and skill development, leading to practice growth. Kim brings close to 20 years’ experience within the professional services industry and 10+ years in senior marketing and business development leadership roles, managing teams and stakeholders across Australia, Asia and the United Kingdom. She brings a practical approach to driving purposeful change within organisations, with energy and enthusiasm.
Kim is a passionate gender equality advocate and aspires to support women to successfully lead authentic and sustainable careers.
Kim is also the Founder of Julip Advisory.
David is an experienced leader of professional services firms and advises regularly on Law Firms’ strategic growth plans. With a background in banking, David led the national operations as Chief Operating Officer at both BDO and McCullough Robertson for close to 15 years. Having spent the past 8 years advising micro to large Firms across Australia through beaton Research and Consulting, David is no stranger to the challenges of driving purposeful growth and profitability within professional services firms.
David brings a practical and pragmatic view to law firm’s sustainability and operational challenges; including strategic repositioning, leadership succession and transition and practice and service line profitability. An outstanding and seasoned mentor and coach, he also advises clients on business and partner performance management, pricing and regularly facilitates Firm-wide and group strategic planning conferences.